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<channel>
	<title>Stuart O&#039;Keeffe &#187; admin</title>
	<atom:link href="http://stuartokeeffe.com/author/admin/feed/" rel="self" type="application/rss+xml" />
	<link>http://stuartokeeffe.com</link>
	<description>Dublin - London - Los Angeles</description>
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		<item>
		<title>Appetites Summer pack now available!!!!</title>
		<link>http://stuartokeeffe.com/2011/09/appetites-summer-pack-now-available/</link>
		<comments>http://stuartokeeffe.com/2011/09/appetites-summer-pack-now-available/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 15:58:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[app]]></category>
		<category><![CDATA[brown sugar mojito]]></category>
		<category><![CDATA[cioppino]]></category>
		<category><![CDATA[cooking with a chef]]></category>
		<category><![CDATA[delicious recipes]]></category>
		<category><![CDATA[home cooking]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[itunes store]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=689</guid>
		<description><![CDATA[Appetites has released the next round of tasty recipes for you all to try. Try out my brown sugar Mojito with your next brunch sunday or my delicious and light seafood stew (Cioppino). ]]></description>
			<content:encoded><![CDATA[<p>Appetites has released the next round of tasty recipes for you all to try. Try out my brown sugar Mojito with your next brunch sunday or my delicious and light seafood stew (Cioppino). </p>
<p><a href="http://stuartokeeffe.com/2011/09/appetites-summer-pack-now-available/summerpack2/" rel="attachment wp-att-1165"><img class="aligncenter size-full wp-image-1165" title="summerpack2" src="http://stuartokeeffe.com/wp-content/uploads/summerpack2.jpg" alt="" width="426" height="640" /></a></p>
]]></content:encoded>
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		<item>
		<title>APPETITES ON IPAD NOW !!!! CHECK IT OUT ! Follow @ChefStuart_</title>
		<link>http://stuartokeeffe.com/2011/05/appetites-on-ipad-now-check-it-out/</link>
		<comments>http://stuartokeeffe.com/2011/05/appetites-on-ipad-now-check-it-out/#comments</comments>
		<pubDate>Wed, 11 May 2011 00:31:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[cook along with a chef]]></category>
		<category><![CDATA[cooking classes]]></category>
		<category><![CDATA[easy cooking]]></category>
		<category><![CDATA[easy to make food]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[ipad app]]></category>
		<category><![CDATA[iphone app]]></category>
		<category><![CDATA[stuart okeeffe]]></category>
		<category><![CDATA[video cooking]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=634</guid>
		<description><![CDATA[Check out the new APP APPETITES on IPAD now !!!!]]></description>
			<content:encoded><![CDATA[<p>Check out the new APP APPETITES on IPAD now !!!!</p>
<p><a href="http://stuartokeeffe.com/2011/05/appetites-on-ipad-now-check-it-out/"><em>Click here to view the embedded video.</em></a></p>
]]></content:encoded>
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		</item>
		<item>
		<title>St Patricks Day KTLA Menu</title>
		<link>http://stuartokeeffe.com/2011/03/st-patricks-day-ktla-menu/</link>
		<comments>http://stuartokeeffe.com/2011/03/st-patricks-day-ktla-menu/#comments</comments>
		<pubDate>Wed, 16 Mar 2011 10:00:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[irish cusiine]]></category>
		<category><![CDATA[KTLA giveaway]]></category>
		<category><![CDATA[short ribs]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=600</guid>
		<description><![CDATA[POST THIS ARTICLE AND CLICK LIKE ON THE MAGICBULLET FAN PAGE TO BE IN WITH A CHANCE TO WIN A MAGIC BULLET OF YOUR OWN!!!! Potato Leek and Broccoli soup Ingredients 1 stick unsalted butter 2 lbs Leeks, thinly sliced 3 lbs large russet potatoes, peeled and cubed 1 head broccoli, florets roughly chopped 5 [...]]]></description>
			<content:encoded><![CDATA[<p><iframe style="overflow: hidden; width: 450px; height: 65px;" src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.stuartokeeffe.com&amp;layout=box_count&amp;show_faces=true&amp;width=450&amp;action=like&amp;font&amp;colorscheme=light&amp;height=65" frameborder="0" scrolling="no" width="320" height="240"></iframe><br /> POST THIS ARTICLE AND CLICK <strong>LIKE </strong>ON THE <a href="http://www.facebook.com/MagicBulletTheOfficialPage">MAGICBULLET FAN PAGE</a> TO BE IN WITH A CHANCE TO WIN A MAGIC BULLET OF YOUR OWN!!!!</p>
<p style="text-align: center;"><a href="http://www.facebook.com/MagicBulletTheOfficialPage"><img class="aligncenter size-medium wp-image-602" title="magicbullet" src="http://stuartokeeffe.com/wp-content/uploads/2011/03/magicbullet--300x219.png" alt="" width="300" height="219" /></a></p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2011/03/ktla.jpg"><img class="aligncenter size-medium wp-image-597" title="ktla" src="http://stuartokeeffe.com/wp-content/uploads/2011/03/ktla-208x300.jpg" alt="" width="208" height="300" /></a></p>
<p><strong>Potato Leek and Broccoli soup</strong></p>
<p><strong><br /> </strong></p>
<p><strong>Ingredients</strong></p>
<p>1 stick unsalted butter</p>
<p>2 lbs Leeks, thinly sliced</p>
<p>3 lbs large russet potatoes, peeled and cubed</p>
<p>1 head broccoli, florets roughly chopped</p>
<p>5 cups low sodium vegetable or chicken broth</p>
<p>1 1/2 cups half-and-half</p>
<p>Salt and freshly ground white pepper to taste</p>
<p><strong>Method</strong>:</p>
<ol>
<li>In a large Dutch oven, melt butter and sauté leeks until soft. About 4 minutes.</li>
<li>Add potatoes and broccoli and cook for further 3 minutes.</li>
<li>Add in broth and bring to a low simmer for 15 minutes.</li>
<li>Add half and half after 15 minutes are past.</li>
<li>Transfer soup to food processor and blitz until smooth.</li>
<li>Season with salt and pepper.</li>
<li>Serve with croutons and sprinkle with some Irish cheddar cheese.</li>
</ol>
<p><strong>Guinness Braised Short ribs</strong></p>
<p><strong><a href="http://stuartokeeffe.com/wp-content/uploads/2010/02/Short-Rib.jpg"><img class="aligncenter size-medium wp-image-161" title="Beef and Guinness Short Rib" src="http://stuartokeeffe.com/wp-content/uploads/2010/02/Short-Rib-300x213.jpg" alt="" width="300" height="213" /></a><br /> </strong></p>
<p><strong>Ingredients:</strong></p>
<p>4 lbs boneless or bone in short ribs, cut into 1.5 inch pieces</p>
<p>3 tablespoons extra virgin olive oil</p>
<p>Salt and pepper</p>
<p>1 large yellow onion, diced</p>
<p>3 cloves garlic, minced</p>
<p>2 carrots, diced</p>
<p>2 celery stalks, cut into .5 inch pieces</p>
<p>1 can Guinness</p>
<p>2 cups low sodium beef stock</p>
<p>&nbsp;</p>
<p><strong>Directions:</strong></p>
<p>1. Preheat oven to 380 oF</p>
<p>1. Heat olive oil in Dutch oven</p>
<p>2. Pan sear short ribs until nice and brown on both sides, about 5 minutes per side</p>
<p>3. Remove meat from pan and set aside</p>
<p>4. Saute onions and garlic until lightly browned, scrape any brown bits from bottom of pan using a wooden spoon.</p>
<p>5. Add carrots and celery and let cook for further 5 minutes</p>
<p>6. Add 1 cup of beef stock and scrape bottom of pan to remove any more browned bits.</p>
<p>7. Add back in the meat followed by the remaining stock and can of Guinness</p>
<p>8. Season with salt and pepper</p>
<p>9. Bring stew to a simmer for 20 minutes, cover and place in oven and braise for 2 hours</p>
<p>Serve with a fresh green salad or on top of mashed potatoes</p>
<p><strong>Colcannon Mashed Potatoes</strong></p>
<p><strong><br /> </strong></p>
<p><strong>Ingredients</strong></p>
<p>1 lb russet potatoes, peeled</p>
<p>4 tablespoons butter</p>
<p>1 cup cream</p>
<p>1/2 head of cabbage, roughly shredded</p>
<p>3 scallions, cut into 1/4 inch pieces</p>
<p>Salt and pepper</p>
<p>&nbsp;</p>
<p><strong>Directions</strong></p>
<p>1. Boil potatoes in water until a knife goes through easily. About 25-35 minutes.</p>
<p>2. Drain and place potatoes into a mixer or use a hand mixer to whip them.</p>
<p>3. Add Butter and cream and mix for another minute.</p>
<p>4. Add Cabbage and scallions, mix until well combined.</p>
<p>5. Season with salt and pepper until desired flavor is achieved.</p>
<p><strong>St Patrick’s Day Peanut butter chocolate Guinness Milkshake with the <a href="http://www.facebook.com/MagicBulletTheOfficialPage">MAGIC BULLET</a></strong></p>
<p><strong><br /> </strong></p>
<p style="text-align: center;"><a href="http://stuartokeeffe.com/wp-content/uploads/2011/03/Paddys-day-cocktail.jpg"><img class="size-medium wp-image-604  aligncenter" title="Paddys day cocktail" src="http://stuartokeeffe.com/wp-content/uploads/2011/03/Paddys-day-cocktail-225x300.jpg" alt="" width="225" height="300" /></a></p>
<p><strong>Ingredients</strong></p>
<p>2 scoops of Vanilla Ice cream</p>
<p>1 large Peanut butter cup</p>
<p>½ cup crushed ice or small cubed</p>
<p>½ cup Guinness stout</p>
<p><strong>Method</strong></p>
<ol>
<li>Combine all ingredients into blender and blitz for about 10 seconds</li>
<li>Serve in chilled glass and garnish with whipped cream and chocolate shavings</li>
</ol>
]]></content:encoded>
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		</item>
		<item>
		<title>St Patricks Day</title>
		<link>http://stuartokeeffe.com/2011/03/st-patricks-day/</link>
		<comments>http://stuartokeeffe.com/2011/03/st-patricks-day/#comments</comments>
		<pubDate>Wed, 16 Mar 2011 02:23:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=595</guid>
		<description><![CDATA[Check me out on KTLA this Thursday where I will be showing you how to set up your table for St Patricks day, A killer main course and a Surprise Dessert which can be whipped up in 10 seconds or less!!! Tune in to KTLA 5 the CW from 9am !!!!! Recipes will be posted [...]]]></description>
			<content:encoded><![CDATA[<p>Check me out on KTLA this Thursday where I will be showing you how to set up your table for St Patricks day, A killer main course and a Surprise Dessert which can be whipped up in 10 seconds or less!!! Tune in to KTLA 5 the CW from 9am !!!!! Recipes will be posted Thursday morning so you can get your cook on that night !!!!! maybe with a few drinks too!</p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2011/03/ktla.jpg"><img class="aligncenter size-medium wp-image-597" title="ktla" src="http://stuartokeeffe.com/wp-content/uploads/2011/03/ktla-208x300.jpg" alt="" width="208" height="300" /></a></p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2011/03/shamrock-752653.jpg"><img class="aligncenter size-medium wp-image-596" title="shamrock-752653" src="http://stuartokeeffe.com/wp-content/uploads/2011/03/shamrock-752653-300x225.jpg" alt="" width="300" height="225" /></a></p>
]]></content:encoded>
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		<item>
		<title>Cooking technique &#8211; Braising</title>
		<link>http://stuartokeeffe.com/2011/02/cooking-technique-braising/</link>
		<comments>http://stuartokeeffe.com/2011/02/cooking-technique-braising/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 19:10:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[braised lamb shanks]]></category>
		<category><![CDATA[cooking red meat]]></category>
		<category><![CDATA[cooking technique]]></category>
		<category><![CDATA[falling apart]]></category>
		<category><![CDATA[le creuset]]></category>
		<category><![CDATA[le creuset pot]]></category>
		<category><![CDATA[meat]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=567</guid>
		<description><![CDATA[Today I am going to talk a bit about braising. Braising is cooking something (usually a tougher cut of meat) for a long time in some liquid at a low temperature until the meat falls apart. This is probably my favorite way to cook food. The reason being is because the prep time is relatively short [...]]]></description>
			<content:encoded><![CDATA[<p>Today I am going to talk a bit about braising. Braising is cooking something (usually a tougher cut of meat) for a long time in some liquid at a low temperature until the meat falls apart. This is probably my favorite way to cook food. The reason being is because the prep time is relatively short and then you just leave it in the oven for a few hours and you <strong>don&#8217;t </strong>have to keep a watchful eye over it. My favorite recipe to cook this way is Beef and Guinness Short ribs that can be found on my blog, Click <strong><a href="http://stuartokeeffe.com/index.php/recipes/chef-stuarts-beef-and-guinness-short-ribs/">Short ribs</a></strong> and you can get the recipe.</p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2011/02/braising.jpg"><img class="aligncenter size-full wp-image-569" title="braising" src="http://stuartokeeffe.com/wp-content/uploads/2011/02/braising.jpg" alt="" width="237" height="200" /></a></p>
<p>Here are the main points to remember when Braising.</p>
<p><strong>1. First you have to sear the meat to get it nice and brown as this adds flavor.</strong></p>
<p><strong>2. Season with aromatics, herbs and spices.</strong></p>
<p><strong>3. Add your liquid and partially submerge the meat under stock, water, beer or wine. Also, do not forget to deglaze the pan (scrape brown bits from the bottom)</strong></p>
<p><strong>4. Now you bring the dish to a simmer, lid on and put in the oven at a low temperature until it falls apart. </strong></p>
<p>Remember these tips and you will become a master braiser.</p>
<p><strong>Equipment check</strong></p>
<p>Before you start to braise, it is SO important that you have the correct pot to cook in. If you don&#8217;t have a <a href="http://www.lecreuset.com">Le Creuset pot</a>&#8230;&#8230;..go invest in one. You will have it for life and it cooks food incredibly well.</p>
<p><a href="http://www.lecreuset.com"><img class="aligncenter size-medium wp-image-568" title="lecreuset" src="http://stuartokeeffe.com/wp-content/uploads/2011/02/lecreuset-300x232.jpg" alt="" width="300" height="232" /></a></p>
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		<title>Off to the Tasty Awards tonight !</title>
		<link>http://stuartokeeffe.com/2011/01/off-to-the-tasty-awards-tonight/</link>
		<comments>http://stuartokeeffe.com/2011/01/off-to-the-tasty-awards-tonight/#comments</comments>
		<pubDate>Thu, 13 Jan 2011 19:32:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=541</guid>
		<description><![CDATA[TONIGHT IS THE TASTY AWARDS!!!!! TUNE INTO HULU TO WATCH THEM!!! PRIVATE CHEFS OF BEVERLY HILLS is nominated for an Award!!!!  Wish us luck ! The TASTY AWARDS is the premier broadcast awards show to celebrate and recognize the year&#8217;s best achievements in food, fashion, and home lifestyle programs on Television, in Film, and Online. TASTY [...]]]></description>
			<content:encoded><![CDATA[<p>TONIGHT IS THE TASTY AWARDS!!!!! TUNE INTO HULU TO WATCH THEM!!! PRIVATE CHEFS OF BEVERLY HILLS is nominated for an Award!!!!  Wish us luck !</p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2011/01/nominee-logos-2011-color.jpg"><img class="aligncenter size-thumbnail wp-image-547" title="nominee-logos-2011-color" src="http://stuartokeeffe.com/wp-content/uploads/2011/01/nominee-logos-2011-color-150x150.jpg" alt="" width="150" height="150" /></a></p>
<p style="text-align: center;">
<p><strong>The TASTY AWARDS</strong> is the premier broadcast awards show to celebrate and recognize the year&#8217;s best achievements in <strong>food, fashion, and home lifestyle</strong> programs on Television, in Film, and Online.</p>
<p><strong>TASTY AWARDS </strong>recipients are announced and receive their honors on January 13, 2011 at a Red Carpet Awards Show in<strong>Hollywood</strong>, portions of which are filmed for broadcast on national television to millions of households, as well as on <a href="http://www.hulu.com/tasty-awards" target="_blank">Hulu.com</a> and partner sites<strong>.</strong></p>
<p><strong><br />
</strong></p>
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		<title>Sofia Vergara and Chef Stuart cook together using Tupperware&#8217;s brand new SMARTSTEAMER</title>
		<link>http://stuartokeeffe.com/2010/11/sofia-vergara-and-chef-stuart-cook-together-using-tupperwares-brand-new-smartsteamer/</link>
		<comments>http://stuartokeeffe.com/2010/11/sofia-vergara-and-chef-stuart-cook-together-using-tupperwares-brand-new-smartsteamer/#comments</comments>
		<pubDate>Thu, 11 Nov 2010 02:09:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[sofia vergara]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=502</guid>
		<description><![CDATA[Yesterday in santa monica i attended an event with Sofia Vergara to launch Tupperware&#8217;s brand new Smart Steamer, a brand new product that cooks food solely using steam. I had so much fun with Sofia in the kitchen, she was hilarious and she was astounded by how easy it was to create a meal in [...]]]></description>
			<content:encoded><![CDATA[<p>Yesterday in santa monica i attended an event with Sofia Vergara to launch Tupperware&#8217;s brand new Smart Steamer, a brand new product that cooks food solely using steam.</p>
<p style="text-align: center;"><a href="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-5.jpg"><img class="aligncenter size-full wp-image-503" title="Stuart and Sofia 5" src="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-5.jpg" alt="" width="480" height="319" /></a></p>
<p style="text-align: center;"><a href="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-3.jpg"><img class="aligncenter size-full wp-image-504" title="Stuart and Sofia 3" src="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-3.jpg" alt="" width="480" height="319" /></a></p>
<p>I had so much fun with Sofia in the kitchen, she was hilarious and she was astounded by how easy it was to create a meal in minutes in the microwave using the Tupperware SMART STEAMER.</p>
<p style="text-align: center;"><a href="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-2.jpg"><img class="aligncenter size-full wp-image-505" title="Stuart and Sofia 2" src="http://stuartokeeffe.com/wp-content/uploads/2010/11/Stuart-and-Sofia-2.jpg" alt="" width="480" height="319" /></a></p>
<p>No more nuking your food with nasty microwaves. Now you can safely steam your food and have a healthy meal in minutes !! Check out the video below on EXTRA !</p>
<p><object id="embed" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="480" height="316" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="align" value="middle" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="flashVars" value="mediaKey=74317aa1-9dcc-46c0-a132-afacafecc0be&amp;image=http://wbads.vo.llnwd.net/o25/u/telepixtv/extratv/us/video/2010-11/10/111010_sofiavergara_still.jpg&amp;origin=embed" /><param name="quality" value="high" /><param name="bgcolor" value="#ffffff" /><param name="src" value="http://wbads.vo.llnwd.net/o25/u/telepixtv/extratv/us/video/player/embed.swf" /><param name="name" value="embed" /><param name="flashvars" value="mediaKey=74317aa1-9dcc-46c0-a132-afacafecc0be&amp;image=http://wbads.vo.llnwd.net/o25/u/telepixtv/extratv/us/video/2010-11/10/111010_sofiavergara_still.jpg&amp;origin=embed" /><param name="allowfullscreen" value="true" /><embed id="embed" type="application/x-shockwave-flash" width="480" height="316" src="http://wbads.vo.llnwd.net/o25/u/telepixtv/extratv/us/video/player/embed.swf" name="embed" bgcolor="#ffffff" quality="high" flashvars="mediaKey=74317aa1-9dcc-46c0-a132-afacafecc0be&amp;image=http://wbads.vo.llnwd.net/o25/u/telepixtv/extratv/us/video/2010-11/10/111010_sofiavergara_still.jpg&amp;origin=embed" allowfullscreen="true" allowscriptaccess="always" align="middle"></embed></object></p>
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		<title>Private Chefs of beverly Hills are back with a BANG !</title>
		<link>http://stuartokeeffe.com/2010/09/private-chefs-of-beverly-hills-are-back-with-a-bang/</link>
		<comments>http://stuartokeeffe.com/2010/09/private-chefs-of-beverly-hills-are-back-with-a-bang/#comments</comments>
		<pubDate>Tue, 28 Sep 2010 16:41:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>
		<category><![CDATA[lorenzo lamas]]></category>

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		<description><![CDATA[Catch me on Food Network, Oct 12th at 9pm to watch the craziness continue&#8230;&#8230;. In the first episode of the new season the chefs are in for a wild ride when asked to spice up the unveiling of Lorenzo Lamas&#8217; new motorcycle. A California teen&#8217;s circus themed &#8220;Sweet Seventeen&#8221; party finds the chefs working without [...]]]></description>
			<content:encoded><![CDATA[<p>Catch me on<span style="color: #008000;"><strong> Food Network, Oct 12th at 9pm</strong></span> to watch the craziness continue&#8230;&#8230;.</p>
<p>In the first episode of the new season the chefs are in for a wild ride when asked to spice up the unveiling of Lorenzo Lamas&#8217; new motorcycle. A California teen&#8217;s circus themed &#8220;Sweet Seventeen&#8221; party finds the chefs working without a net. A Hollywood health nut asks the chefs to do the impossible &#8211; prepare a healthy soul food dinner for her plus-sized family members.</p>
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		<title>Lovers of Leftovers United</title>
		<link>http://stuartokeeffe.com/2010/07/lovers-of-leftovers-united/</link>
		<comments>http://stuartokeeffe.com/2010/07/lovers-of-leftovers-united/#comments</comments>
		<pubDate>Sat, 17 Jul 2010 17:25:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Article]]></category>

		<guid isPermaLink="false">http://stuartokeeffe.com/?p=435</guid>
		<description><![CDATA[A model dressed as a mermaid sat atop a treasure chest filled with Tupperware. As a concept, the Tupperware Party is a famous one—perhaps as famous as the birthday party. Rick Goings, the ceo of Tupperware, said, &#8220;There&#8217;s a Tupperware Party starting every 1.7 seconds somewhere around the world.&#8221; Technically, we could calculate how many [...]]]></description>
			<content:encoded><![CDATA[<div><em>A model dressed as a mermaid sat atop a treasure chest filled with Tupperware.</p>
<p><img src="http://si.wsj.net/public/resources/images/NY-AI892_TUPPER_G_20100716202343.jpg" alt="[TUPPERWARE]" /></p>
<p>As a concept, the Tupperware Party is a famous one—perhaps as famous as the birthday party. Rick Goings, the ceo of Tupperware, said, &#8220;There&#8217;s a Tupperware Party starting every 1.7 seconds somewhere around the world.&#8221; Technically, we could calculate how many Tupperware Parties occurred during the three hours that actress and singer Jane Krakowski hosted a Tupperware VIP summer listening party to celebrate the launch of her album, &#8220;The Laziest Gal in Town.&#8221; But, it&#8217;s hot and we don&#8217;t have that kind of time or brain power anymore.</p>
<p>Still, it&#8217;s not completely clear who throws Tupperware Parties these days. &#8220;When people talk about our product, they think about Burping Bowls,&#8221; explained Mr. Goings before Ms. Krakowski&#8217;s Thursday night event. &#8220;Instead, what people will say about tonight is, &#8216;Wow, this was fun. This felt like a party rather than the image of June Cleaver and eight women sitting around a living room talking about white bowls.&#8217;&#8221;</p>
<p>Of Ms. Krakowski, Mr. Goings said: &#8220;We thought she was so much fun, particularly what she&#8217;s doing on her CD, putting a new spin on some classic music. That&#8217;s what we do at Tupperware.&#8221;</p>
<p>Ms. Krakowski&#8217;s party did not feel at all like June Cleaver&#8217;s kitchen. It was held on the 21st floor of the Glass Towers in Chelsea, and it had a &#8220;beachside paradise&#8221; theme. There were chandeliers made of Tupperware tumblers. Waiters in red bathing suits offered mini lobster rolls. A model dressed as a mermaid sat atop a treasure chest filled with Tupperware.</p>
<p><cite>Amy Sussman for The Wall Street Journal</cite></p>
<p><img src="http://mail.google.com/mail/?ui=2&amp;ik=3c966f471d&amp;view=att&amp;th=129e0b3854b13bf6&amp;attid=0.2&amp;disp=emb&amp;zw" alt="[TUPPERWARE]" />﻿</p>
<p>Jane Krakowski in her Versace cocktail dress.</p>
<p>﻿<a href="http://stuartokeeffe.com/wp-content/uploads/2010/07/stu-jane-2.jpg"><img class="size-medium wp-image-436 alignleft" title="stu jane 2" src="http://stuartokeeffe.com/wp-content/uploads/2010/07/stu-jane-2-194x300.jpg" alt="" width="194" height="300" /></a></p>
<p><em></p>
<p></em>Jane Krakowski and Tupperware&#8217;s Chef Stuart O&#8217;Keeffe</p>
<p>&#8220;Tupperware is haute because it brings a sense of the beach to the ballroom,&#8221; said Kenny Davis, the production designer for &#8220;Paris Hilton&#8217;s My New BFF,&#8221; who conceived the event. He was inspired by &#8220;St. Tropez and lazy summer days,&#8221; he added. &#8220;But I&#8217;ve never been to a Tupperware party or hosted one.&#8221;</p>
<p>Neither, it seemed, had anyone else.</p>
<p>&#8220;I&#8217;ve never been to a Tupperware party, but I love the story of Tupperware because it was a way for women to be empowered,&#8221; said Beverly Bond, the evening&#8217;s DJ.</p>
<p>&#8220;I&#8217;ve never been to a Tupperware party, but it&#8217;s a smart thing in this market with this recession and economic climate,&#8221; said Bernardo Siaotong, a stylist. &#8220;I mean, anyway to save money helps.&#8221;</p>
<p>&#8220;It&#8217;s sort of a cool, retro idea,&#8221; said Matthew Malin, of the cosmetics company Malin &amp; Goetz, &#8220;but I&#8217;ve never been to one before.&#8221;</p>
<p>Neither had the actor Christopher Meloni, of &#8220;Law &amp; Order: Special Victims Unit.&#8221; &#8220;I&#8217;ve never hosted a Tupperware party either,&#8221; Mr. Meloni said. &#8220;But my co-star Ice-T had one a few years back. I thought it was a stroke of genius, but I didn&#8217;t go.&#8221; (According to Mr. Goings, &#8220;Ice-T loves Tupperware.&#8221;) Mr. Meloni continued: &#8220;My character, Detective Eliot Stabler, would use his Tupperware as a place to store his guns, ammunition and badge.&#8221;</p>
<p>But there was one person <em>who had </em>been to a Tupperware Party before: Ms. Krakowski. She was wearing a one-shoulder, lavender Versace cocktail dress and violet Fendi heels. &#8220;I just threw something on,&#8221; she said. &#8220;This is what every girl wears to a Tupperware Party.&#8221;</p>
<p>View Full Image</p>
<p><cite>Amy Sussman for The Wall Street Journal</cite></p>
<p>Actor Christopher Meloni.</p>
<p>Ms. Krakowski said she wanted to launch her album with Tupperware &#8220;because it&#8217;s a recording of classic songs with a modern twist, and Tupperware&#8217;s new collection is a spin on classic styles for a modern audience. So it was a perfect match.&#8221; (Clearly, she had received the memo.)</p>
<p>Ms. Krakowski explained that her first Tupperware party was in Los Angeles, with a drag-queen theme. &#8220;At my last Tupperware party I got these orange bowls that sit in each other that I still use today. Tonight I&#8217;m hoping to get the Quick Chef.&#8221; That&#8217;s a kind of manual food processor.</p>
<p>&#8220;Our product line would really surprise people,&#8221; explained Mr. Goings, earlier. &#8220;The biggest seller in France is a MicroGourmet. It&#8217;s a whole new way of steamed cooking in microwaves.&#8221;</p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2010/07/stuart_logo.jpg"><img class="aligncenter size-medium wp-image-437" title="stuart_logo" src="http://stuartokeeffe.com/wp-content/uploads/2010/07/stuart_logo-300x171.jpg" alt="" width="300" height="171" /></a></p>
<p><cite>—With contributions from Priya Rao</cite></p>
<p></em></div>
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		<title>Private Chefs Premiere tonight !!</title>
		<link>http://stuartokeeffe.com/2010/04/private-chefs-premiere-tonight/</link>
		<comments>http://stuartokeeffe.com/2010/04/private-chefs-premiere-tonight/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 16:46:56 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[  Tune in tonight Friday April 9th at 10pm Food Network to check out all the craziness we have to offer in this rollercoaster series !!!]]></description>
			<content:encoded><![CDATA[<p> </p>
<p><a href="http://stuartokeeffe.com/wp-content/uploads/2010/04/Private+Chefs+of+Beverly+Hills.jpg"><img class="aligncenter size-full wp-image-330" title="Private+Chefs+of+Beverly+Hills" src="http://stuartokeeffe.com/wp-content/uploads/2010/04/Private+Chefs+of+Beverly+Hills.jpg" alt="" width="496" height="372" /></a>Tune in tonight Friday April 9th at 10pm Food Network to check out all the craziness we have to offer in this rollercoaster series !!!</p>
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